In the 12 weeks ending January 3rd 2009 Facebook's market share of total UK brand searches was 2.39%, YouTube 1.57% and eBay 1.25%.
In 4th and 5th palaces were the UK social networking site Bebo and the BBC. Tesco was the 9th most searched for brand with 0.26% market share of total UK searches.
Amazingly Facebook's traffic has more than doubled over the past year and during February 2009, Facebook received 1 in 24 of all UK searches. Its' traffic has grown 18.6% so far in 2009.
Social networks now attract 1 in 10 of all internet site visits and 1 in 5 total page views.
Liam Paulus, Ecommerce Manager and SEO specialist at T-Mobile, said that he had recently been focussed on the T-Mobile social media initiative, "join the dance" which has been featured in YouTube, http://www.youtube.com/lifesforsharing
There's no surprise that online marketing agencies and SEO consultants are focussing attention on social media, this being the new industry "buzz phrase".

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